Interview with Anna, Marketing specialist at Headway Institute
Headway Institute FZ-LLC is an education center offering a range of academic and non-academic courses in Dubai. Since its establishment in 2011, the institute has been providing customized training solutions in teaching English, Arabic, Russian, German, French, Italian, Spanish and other languages to academic institutions, corporate groups and individuals.
It established a reputation for working creatively and adapting the courses to tight business schedules, specific subject areas and working environment of our clients.
What is your business name?
Headway Institute
Which industry does your business belong to?
Training & Learning Centers
What is your business type?
Services
How old is your business?
5-10 years
Who are your customers?
Both B2B and B2C
How did you initially come up with the idea or concept for the business?
We came up with the idea through our own experience. In our community there was a need in language training in order to assimilate to other cultures in Dubai and preserve our own culture at the same time.
Tell us about some of the major turning points in the history of your business.
2015
Headway Institute was founded in Dubai Knowledge Village as a language training center.
On 1st May Headway Institute opened its doors to the first students.
In September we launched our first Mother Tongue program in Dubai schools.
2016
The number of students doubled.
2017
We provide Mother Tongue programs in 12 international schools in Dubai.
2018
We launched a corporate department and started working with Dubai leading customers.
2019
Introducing online language learning and actively developing our own online platform.
2020
To prevent spreading of COVID-19, we increased the number of online classes for all type of courses.
2021
In September Headway Institute moved to a brand new facility. Our new office is much more spacious, modern and comfortable with convenient parking, transport accessibility with dedicated areas for adults and kids classes.
2022
Headway Institute keeps growing.
What made you choose Dubai as a location to setup your business?
Dubai offered and keeps on offering many advantages for the businesses; simple business setup, low taxes, it’s easy to facilitate connections here and we operate the business in a safe environment.
Finally, what sets your business apart from the competition?
Greater satisfaction of customers as per the google rating, one of the best customer service in the industry, best value for money
Can you name some of your clients?
DP World, Lukoil, IDC, Samsung, IDC, SLASH
What service(s) or product(s) do you offer/manufacture?
Language and soft skills programs
What are the key strengths of your products/services?
Professional instructors, customized solutions, reasonable prices
Are there any exclusive products/services that you offer (not offered anywhere else in Dubai)?
Russian Mother Tongue program
Can you share some of your products and pricing?
Online courses from AED 899. Face-to-face courses from AED 999
What are the best ways for your customers to contact your company?
Phone, Website
Editor note: You can find more information about Headway Institute on HiDubai by visiting their business page here.