Mastercard becomes official sponsor of the Michelin Guide Dubai 2022
Global payments and a technology company Mastercard, has partnered as an official sponsor of the Michelin Guide Dubai 2022.
“In a culturally rich and diverse market where the love of food has become a universal language, culinary is a natural passion point for consumers in the UAE. By partnering with Michelin, which is renowned for its industry-leading standards and constant quest for innovation and excellence, we are building on our legacy of providing culinary experiences to showcase the UAE’s extraordinary range of gastronomic experiences to the world,”
said Beatrice Cornacchia, senior VP, Marketing and Communications, EEMEA, Mastercard.
The collaboration is a natural extension of Mastercard’s long history of catering to consumers’ culinary passions, which includes launching Priceless – the brand’s first flagship restaurant at Expo 2020 Dubai through the immersive Mastercard Cube.
Commenting on the partnership, Nicolas Achard, managing director of the Michelin Guide Asia & Middle East said,
“We are delighted to partner with Mastercard, whose passion for connecting people to culinary experiences matches our own. This partnership is another step in our ambition to provide the best recommendation and access to the finest dining experiences in Dubai by joining forces with other industry leaders.”
After months of speculation and excitement, the list of restaurants in the first-ever Michelin Guide Dubai 2022 was finally out on June 21, 2022. The names were revealed by Gwendal Poullennic, the international director of the Michelin Guide, during an exclusive ceremony held at Dubai Opera.The inaugural edition’s selection included 69 restaurants, serving 21 types of cuisine. Two restaurants received two Michelin Stars, nine restaurants received one Michelin Star, and 14 eateries were named Bib Gourmand restaurants.
News Source: Gulf Business