Redington Office in UAE launches Microsoft Surface Innovation Hub

Microsoft, in collaboration with leading technology distributor Redington, has inaugurated the Microsoft Surface Innovation Hub at Redington HQ in Dubai.

This hub is designed to encourage collaboration and allows decision-makers to discover the potential of Surface devices for their businesses. The innovative hub showcases Microsoft's commitment to sustainability by using recyclable materials, including a wall made from recycled motherboards, promoting discussions about reducing electronic waste and encouraging the recycling of old devices.

At the Microsoft Surface Innovation Hub at Redington, customers can explore the latest Microsoft Surface devices hands-on, including the Surface Hub, Laptop Studio, Surface Pro, and Surface Laptop. Unlike traditional training sessions, this hub offers unique workshops and training sessions to help users fully utilize Microsoft technology. These interactive sessions guide users through the Surface journey, from personal device usage to empowering entire businesses. Tailor-made workshops address specific organization needs, with technical consultants recommending personalized Surface devices and solutions. The hub also showcases seamless integration of Surface devices with Microsoft software like Windows 11 Pro and M365, allowing businesses to discover customized solutions.

Situated strategically in Dubai, the Microsoft Surface Innovation Hub at Redington acts as a collaborative center, offering the latest Microsoft Surface technologies to enterprises and small businesses.

Prannoy Mathur, Vice President of End Point Solutions Group at Redington, highlighted the significance of Surface devices in embracing AI and CoPilot, revolutionizing work interactions. He emphasized how Surface devices facilitate engagement with CoPilot M365 through natural means like pen, touch, and voice, ensuring top-notch security for data and content. Mathur also noted the increasing demand for secure collaborative solutions in modern workplaces. The Microsoft Surface Innovation Hub in Dubai aims to address this demand by providing firsthand experiences of these solutions, showcasing their ability to meet diverse organizational needs.

Mohamed Mikou, Chief Operating Officer and CMO at Microsoft Central and Eastern Europe, Middle East, and Africa, expresses excitement about the launch of the Microsoft Surface Innovation Hub at Redington, emphasizing Microsoft's commitment to empowering businesses in the AI era. The hub serves as a space where decision-makers can delve into the capabilities of Surface devices and explore their seamless integration into the workplace for enhanced collaboration.

The Microsoft Surface Innovation Hub at Redington operates by appointment only from 9 am to 6 pm and is situated on Level 16, Burjuman Business Towers, Mankhool, Dubai.

News Source: Khaleej Times