Arabian Automobiles Company (AAC), the flagship automotive company of AW Rostamani Group and the exclusive dealer for INFINITI in Dubai, Sharjah, and the Northern Emirates, has unveiled its revamped showroom on Sheikh Zayed Road, now officially the world’s largest INFINITI experience center.
This transformation represents a significant milestone, reflecting INFINITI’s new brand identity while staying true to its Japanese craftsmanship heritage. It also marks a bold step in Arabian Automobiles’ mission to redefine luxury automotive retail, creating a cutting-edge, customer-centric experience that brings the brand’s philosophy to life.
A New Era of Luxury and Innovation
Hussam Baghdadi, Senior Director of Arabian Automobiles, emphasized the brand’s dedication to delivering unparalleled experiences:
"INFINITI has consistently redefined the essence of luxury driving. Every curve, detail, and performance milestone reflects our dedication to crafting experiences that transcend the ordinary. With the unveiling of the world’s largest INFINITI showroom, we celebrate a new chapter for INFINITI in Dubai, forging a deeper connection between our vehicles and their owners through exceptional customer service. Our aim is for every owner to feel like an honored guest, as we remain passionate about shaping the future of driving, where innovation, luxury, and performance converge."
A Design Inspired by Japanese Minimalism
The showroom’s architecture and interiors reflect INFINITI’s signature design philosophy:
- Sleek, minimalist exterior with signature blue tones and a golden horizon-inspired divider.
- Spacious, light-filled interior, fostering a distraction-free, harmonious atmosphere rooted in Japanese design principles.
An Elevated Customer Experience
Arabian Automobiles has crafted a fully immersive, intuitive experience for its customers:
- Bespoke Consultation Area – Framed by a kimono-patterned screen, this refined space allows for one-on-one interactions with expert advisors.
- Exclusive VIP Lounges – Designed as private sanctuaries, these elegant spaces blend comfort and sophistication, making each visit a truly luxurious experience.
Showcasing INFINITI’s Flagship Models
At the heart of the experience center stands the INFINITI QX80, the brand’s flagship SUV, a symbol of luxury, power, and performance. The showroom also offers customers the opportunity to explore INFINITI’s full lineup, highlighting its commitment to innovation and driving excellence.
Visit the World’s Largest INFINITI Showroom
UAE residents and luxury car enthusiasts are invited to explore the reimagined INFINITI experience center on Sheikh Zayed Road, where state-of-the-art design, personalized service, and automotive innovation converge to set a new benchmark for luxury retail in the region.
News Source: Cicero & Bernay
