Bioniq, the personalized health company founded in 2019 and known for its Swiss-made, data-driven supplement formulas, announces a strategic partnership with CORE Social Wellness Club, a members-only destination redefining wellness through the integration of luxury hospitality, elite fitness, and curated social experiences.
For the first time in the Middle East, a social wellness club is introducing a data-driven, personalized supplementation solution as part of its core member offering – reflecting the growing expectation that wellness should be intelligent, personalized, and embedded into daily life. This partnership expands Bioniq’s customer base, which grew by over 20% year-on-year in 2026.
Bioniq operates globally in 73 countries and has maintained a strategic presence in the GCC since 2021. The company leverages biomarker insights and a patented AI-powered algorithm to translate individual health data into precisely dosed, personalized supplement formulas. Bioniq is backed by leading international investors, including global sports icon Cristiano Ronaldo.
As part of the partnership, members will receive their personalized formulas in exclusive co-branded canisters, created specifically for CORE members. This bespoke touch reflects the shared commitment of both brands to personalization, premium design, and an elevated member experience.
“As wellness continues to evolve from transactional services into holistic lifestyle ecosystems, this collaboration represents a natural progression. By combining CORE’s member-first philosophy with Bioniq’s science-backed personalization, we’re delivering a seamless, pill-free approach that removes guesswork and supports long-term health optimization.”
said Banafsheh Salmani, Managing Director at Bioniq.
The global wellness industry is undergoing a fundamental shift. Consumers are no longer seeking isolated services – such as a gym membership or spa treatments but integrated ecosystems that support performance, recovery, longevity, and lifestyle in one seamless experience. This evolution is driving demand for precision-led, data-informed wellness solutions that move beyond trends and toward measurable, personalized outcomes.
Through this partnership, CORE Social Wellness Club reinforces its position as a modern lifestyle brand – one that brings together convenience, community, science, and innovation to support members in living healthier, more intentional lives.
News Source: Bioniq Health Tech Solutions
