Dubai’s DMCC has unveiled its new Luxury Innovation Centre, positioning the emirate as a growing force in the future of luxury by prioritising transparency, technology and sustainability across the sector.
Located on the 48th floor of Almas Tower, the Centre is developed in partnership with ORIGINALLUXURY and is designed to bring together luxury brands, technology firms and supply chain players. The aim is to accelerate solutions in sustainable sourcing, digital integration and product authentication while supporting Dubai’s expanding role in global trade.
Ahmed Bin Sulayem, Executive Chairman and CEO of DMCC, said the Centre will help set new benchmarks as the global luxury market heads toward an expected value of more than USD 400 billion by 2030. He noted growing consumer demand for clearer provenance, credible sustainability claims and advanced digital tools.
The facility will foster innovation across jewellery design, cutting and polishing, supply chain digitisation and tokenisation. It will offer members access to technologies ranging from physical authentication to blockchain-based provenance systems, supported by DMCC’s infrastructure and international connectivity.
Membership is open to companies worldwide, not only existing DMCC license holders. The Centre will scale its programmes in line with market needs and act as a platform for workshops, networking and education aimed at promoting responsible growth.
ORIGINALLUXURY Co-founder Margot Stuart said the initiative reflects the industry’s shift toward responsibility and governance, adding that Dubai provides the reach and regulatory confidence needed to guide that transition.
With thousands of companies in precious metals, stones and emerging digital applications already based in its district, DMCC expects the new Centre to strengthen Dubai’s position as a hub for high-end innovation and trade.
News Source: Dubai Media Office
