Dubai Shopping Festival has unveiled a major line-up of retail promotions set to roll out across the city from December 26, marking the start of one of Dubai’s most anticipated shopping seasons.
The annual festival will kick off with the DSF Sale Season, bringing discounts of 25 percent to 75 percent across more than 1,000 global and local brands. Over 3,500 outlets citywide will participate, offering deals across fashion, beauty, electronics, home, lifestyle, and children’s categories throughout the five-week promotional period.
Adding to the excitement, a citywide Shop, Scan & Win campaign will reward shoppers who spend AED300 or more at participating stores. Eligible shoppers can scan a QR code displayed in-store and upload their receipt for a chance to win one of five Nissan Patrol SE T2 2026 vehicles, with winners selected through weekly draws during the festival.
Mall-exclusive rewards and limited-time offers will further enhance the shopping experience, encouraging repeat visits and higher spending across Dubai’s retail destinations.
A highlight of the opening day is the return of the DSF 12-Hour Sale, running for one day only on December 26 from 10am to 10pm. Hosted across Majid Al Futtaim malls, the event will feature discounts ranging from 25 percent to 90 percent at more than 100 participating brands.
With extensive participation from retailers and a mix of promotions, rewards, and flash sales, this year’s Dubai Shopping Festival aims to attract residents and visitors alike while reinforcing Dubai’s position as a global retail hub.
News Source: Emirates News Agency
