Dubai’s #DubaiDestinations summer campaign is spotlighting the emirate’s top indoor attractions, offering families a refreshing way to enjoy the season through curated experiences across world-class leisure venues.
The campaign, spearheaded by the Dubai Media Council, aims to promote the city’s unmatched portfolio of attractions by encouraging residents and tourists to explore indoor experiences that combine adventure, learning, and entertainment — all within air-conditioned comfort.
From snow-covered slopes to tropical rainforests, Dubai presents a unique mix of leisure options tailored for every member of the family. One of the flagship destinations is Ski Dubai, home to the Middle East’s first indoor ski resort, offering a range of activities including snow play zones, ski camps, and up-close penguin encounters.
For younger visitors, KidZania continues to be a popular choice. Located in The Dubai Mall, the interactive city lets children aged 2 to 16 explore over 40 careers in a fun, role-play setting. Similarly, Dubai Parks and Resorts offers multiple attractions including LEGOLAND, Motiongate Dubai, and Real Madrid World, blending Hollywood, sports, and themed rides under one roof.
IMG Worlds of Adventure, the region’s largest indoor theme park, spans 1.5 million square feet and features iconic zones themed around Marvel, Cartoon Network, and dinosaurs. Meanwhile, nature lovers can immerse themselves in The Green Planet, a fully indoor rainforest bio-dome home to more than 3,000 species of flora and fauna.
Marine exploration awaits at Dubai Aquarium & Underwater Zoo, which houses over 140 aquatic species and includes a 48-meter viewing tunnel. Other educational spaces like OliOli offer hands-on learning through interactive exhibits designed for creativity and critical thinking.
Entertainment hubs like Magic Planet and Adventure Zone by Adventure HQ provide games, trampolines, rope courses, and indoor climbing for both thrill-seekers and younger children.
The #DubaiDestinations summer campaign reflects Dubai’s continued efforts to position itself as one of the best cities in the world to live, work, and visit. With an infrastructure that meets international standards and a wide array of family-friendly indoor venues, Dubai ensures residents and tourists alike can make the most of the season in safe, engaging environments.
News Source: Dubai Media Office
