Emirates has renewed its long-running partnership with Italian football powerhouse AC Milan, reinforcing one of the sport’s most enduring and successful collaborations.
The extension cements the Dubai-based airline’s role as the club’s Principal Partner, Official Airline Partner, and Official Men’s Jersey Partner.
Under the renewed agreement, Emirates’ ‘Fly Better’ logo will continue to feature on the front of AC Milan’s first-team shirts across all major competitions, including Serie A, Coppa Italia, and UEFA fixtures. The partnership will also extend to the club’s academy teams, supporting the development of young talent while promoting the brand’s presence across every level of the game.
Emirates will gain extensive activation rights, including LED branding in stadiums, exclusive digital content, fan engagement initiatives, and premium hospitality experiences. The collaboration will also introduce new global fan activities, such as international watch parties celebrating AC Milan’s worldwide following.
Sir Tim Clark, President of Emirates Airline, said the renewal highlights a shared commitment to excellence and a deep connection with Italy.
“Our relationship with AC Milan has created unforgettable experiences for fans globally,”
he said.
“This extension is a natural next step as we continue to connect Milan and other Italian cities to the world through Dubai.”
AC Milan’s Chief Commercial Officer, Maikel Oettle, described the partnership as “a historic collaboration that looks to the future with ambition.”
First launched in 2007, the Emirates–AC Milan partnership has become a benchmark in sports sponsorship, uniting two globally recognized brands. The renewal further strengthens Emirates’ global sports portfolio, which includes Real Madrid, Arsenal, and Bayern Munich, among others, and reaffirms its position as a leading supporter of world football.
News Source: Dubai Media Office
