Emirates NBD has announced a two-year partnership with Coca-Cola Arena, becoming the Official Banking Partner of the region’s largest indoor entertainment venue.
The collaboration marks a major step in connecting the bank’s brand with Dubai’s growing live events sector while offering exclusive benefits to its customers.
The partnership arrives as Dubai reaffirms its position as a global hub for concerts, sports, and large-scale events. Through this alliance, Emirates NBD aims to engage with the arena’s substantial annual audience and strengthen its community presence.
Emirates NBD cardholders will enjoy a host of privileges, including discounts on select tickets, presale access, exclusive event invitations, artist meet-and-greet opportunities, and special food and beverage offers. Dedicated parking options will also be available to enhance the customer experience.
Yousuf Saeed Mohd, Group Head of Priority and Personal Banking at Emirates NBD, said the partnership reflects the bank’s commitment to enriching customer experiences and supporting Dubai’s vibrant cultural landscape. He highlighted that the collaboration underscores Emirates NBD’s role as an innovative, community-focused brand.
Coca-Cola Arena’s General Manager, Mark Jan Kar, welcomed the partnership, emphasizing its potential to elevate Dubai’s entertainment offerings.
“Together, we are set to energize the city’s live entertainment scene with exclusive access, immersive experiences, and unforgettable energy,”
he said.
The two-year agreement is expected to deliver significant value for both brands, aligning Emirates NBD’s customer engagement strategy with Coca-Cola Arena’s mission to create world-class entertainment experiences in the heart of Dubai.
News Source: Dubai Media Office
