Five Key Highlights of Amazon's Longest Prime Day Sale in the UAE

Maryam Pervez -

Amazon is gearing up to launch its longest Prime Day event in the UAE, offering an extended period of exceptional deals and discounts. For the first time, the annual Prime Day event, exclusive to Prime members, will span six full days, from July 16 to July 21.

A recent study by Amazon reveals a growing trend among UAE shoppers seeking greater savings and faster delivery options.

Reflecting this demand, the extended Prime Day event promises significant discounts across over 30 product categories, including electronics, gaming, fashion, beauty, grocery items, kitchen and home goods, health and sports products, and Amazon devices.

Deals and Savings

In 2023, Amazon customers globally saved nearly $24 billion through deals and coupons, with Prime members accounting for over $2.5 billion of those savings during Prime Day alone. This year, with 79% of UAE shoppers actively seeking sales and discounts, the extended Prime Day aims to exceed consumer expectations.

Prime members in the UAE will have access to a wide range of deals from top local and international brands such as Nivea, Samsung, Skechers, Guess, Joseph & Joseph, Cetaphil, Nespresso, Black+Decker, Microsoft, Lenovo, Lego, OnePlus, Anker, and Roborock. Members can also benefit from Prime Day deals from Amazon US, UK, and Germany through the Amazon.ae Global Store, enjoying free international shipping with no minimum purchase required.

Stefano Martinelli, vice president of Amazon UAE and Saudi Arabia, remarked,

"This year, we extend Prime Day to six full days in the UAE, catering to customer demand. We look forward to celebrating with members across the country and offering incredible deals. We hope everyone enjoys the many saving opportunities available during the sale event while exploring the year-round value delivered through the range of exclusive Prime membership benefits."

Benefits for Amazon Prime Members in the UAE

  • Free Same-Day and One-Day Delivery: Eligible orders placed before 12:30 pm can be delivered the same day, while free one-day delivery is available on a wide range of products with no minimum purchase.
  • Free International Delivery: Save on shipping with free delivery on Prime eligible products from Amazon US, UK, and Germany through the Amazon.ae Global Store, with no minimum purchase.
  • Exclusive Shopping Deals: Access to exclusive deals, sale events including Prime Day and White Friday Sale, early access to seasonal sales, and discounts on local and international brands.
  • Amazon Fresh: Enjoy a wide selection of fresh groceries and everyday essentials with free and fast two-hour scheduled delivery in select locations.
  • Prime Gaming: Access to free in-game content and a growing library of free games.

Delivery Timelines

Delivery speed is a crucial factor for many UAE shoppers, with more than a third considering it a key purchase consideration, according to Amazon's data. Amazon has been investing in strengthening its operations network in the UAE, ensuring fast, free delivery for Prime Day orders. This is achieved through a combination of innovative technology, optimized transportation services, and a dedicated team of employees and partners, enabling seamless deliveries.

News Source: Gulf Business