InstaShop Opens Channel for Users to Donate to Mothers’ Endowment Campaign via Smart App

InstaShop, the leading local store marketplace in the UAE, announced its support for the Mothers’ Endowment campaign, launched by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President, Prime Minister and Ruler of Dubai, to honour mothers by establishing an AED1 billion endowment fund to support the education of millions around the world.

InstaShop users can donate to the Mothers’ Endowment campaign easily by downloading the InstaShop app from Google Play Store, Apple’s App Store or Huawei’s AppGallery, and choosing to donate amounts starting from AED10, 20, 50, 100, 200, 300, 400 or 500.

Nikola Cabarkapa, Chief Executive Offier at InstaShop, said,

“Joining the list of contributors to the Mothers’ Endowment campaign to establish an endowment fund that sustainably supports the education of millions, reflects InstaShop’s commitment to social responsibility and to supporting the UAE’s inspiring humanitarian initiatives.

“InstaShop offers an easy way to contribute to the Mothers’ Endowment campaign, which recognises the role of mothers in nurturing capable, responsible generations that build the future. We are honoured to be part of this campaign that embodies the culture of giving and generosity deeply rooted in the Emirati community, while also highlighting the nation’s leading humanitarian role,”

he added.

Organised by the Mohammed bin Rashid Al Maktoum Global Initiatives and coinciding with the holy month of Ramadan, the campaign allows contributors to make donations in their mothers’ names to honour them, highlighting the role of mothers in supporting their children’s education. The campaign also establishes the values of honouring parents, kindness, compassion and solidarity, while solidifying the UAE’s humanitarian role.

News Source: Emirates News Agency