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Apple launches 3rd generation of AirPods with advanced features & a magical experience

Apple launches 3rd generation of AirPods with advanced features & a magical experience
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Apple today announced the third generation of AirPods featuring spatial audio, delivering advanced features and a magical experience in a new contoured design. The third generation of AirPods join the world’s most popular family of headphones and are available to order starting today, and in stores beginning Tuesday, October 26.

Greg Joswiak, Apple’s senior vice president of Worldwide Marketing, said,  

“AirPods forever changed wireless headphones with their groundbreaking design, incredible sound, and magical experience,”

“We are excited to introduce the next generation of AirPods, featuring unrivaled sound through Adaptive EQ and spatial audio with dynamic head tracking, along with seamless interaction between Apple devices — making the world’s best-selling headphones even better.”

All-New Design

AirPods (3rd Generation) is lightweight and contoured, sitting at just the right angle for comfort and to direct audio into the ear. For a more subtle appearance, the stem is shorter than the previous generation and features the same intuitive force sensor as AirPods Pro for media control. The new AirPods are resistant to both sweat and water, with an IPX4 rating for both the earbuds and the charging case.

Breakthrough Audio Features

AirPods (3rd generation) build on the great sound quality that AirPods are known for, starting with a custom driver and a high dynamic range amplifier that together produce powerful bass with crisp, clean high frequencies. The microphone is covered by an acoustic mesh to help reduce the sound of wind, so the speaker’s voice comes across distinctly on calls. AirPods also feature AAC-ELD, a superior speech codec that offers full HD voice quality, providing clear, natural communication for FaceTime calls.The new AirPods use computational audio to bring the breakthrough experiences that customers love on AirPods Pro and AirPods Max — like Adaptive EQ and spatial audio with dynamic head tracking — to even more people.

For an optimal listening experience with rich detail, the new AirPods feature Adaptive EQ that tunes sound in real time based on how AirPods fit in the user’s ear. An inward-facing microphone monitors for sound, and then Adaptive EQ, powered by computational audio, tunes the low and mid frequencies to account for what may be lost due to variances in fit. Spatial audio creates a three-dimensional theater-like experience, placing sound virtually anywhere in space, and with Dolby Atmos, AirPods have never sounded better. Users can also enjoy this multi-level experience with dynamic head tracking, so music, video, and even Group FaceTime calls feel more immersive than ever before. Using advanced spatial audio algorithms, and by applying directional audio filters to subtly adjust the frequencies that each ear receives, the new AirPods can place sound all around the user.

Longer Battery Life

AirPods (3rd generation) offer an extra hour of battery life over the previous generations, with up to six hours of listening time and up to four hours of talk time. Just five minutes of charging provides about an hour of battery life, and with four additional charges in the case, users can get up to 30 hours of total listening time. AirPods are now also part of the MagSafe ecosystem for convenient wireless charging.

AirPods with iOS and iPadOS

AirPods offer exceptional convenience and sound quality, and with iOS 15 and iPadOS 15, users can enjoy the following features:

  • With spatial audio and dynamic head tracking, voices in a Group FaceTime call sound like they’re coming from the direction in which the person is positioned on the screen, making it seem as if everyone is in the same room.4
  • Announce Notifications allows Siri to read important time-sensitive notifications, including alerts from Messages, Reminders, Calendar, and calls, as well as any third-party apps that adopt the API.
  • AirPods are now part of the Find My network of hundreds of millions of iPhone, iPad, and Mac computers around the world, offering proximity view in the Find My app and Lost Mode, as well as separation alerts and sounds.

News Source: Apple Newsroom

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