The National CSR Fund – MAJRA unveiled the MAJRA Impact Stream today, a cutting-edge digital gateway designed to channel private sector contributions toward innovative CSR initiatives.
Aligned with Environmental, Social, and Governance (ESG) metrics and national priorities, this platform underscores MAJRA’s commitment to sustainable development.
During a press conference, MAJRA also introduced the MAJRA Sustainable Impact platform, which offers services to guide and support private sector CSR efforts. Partnerships with Dubai University, Umm Al Quwain University, and the Mohammed Bin Rashid School of Government (MBRSG) were announced to enrich the Knowledge Square platform. This collaboration will provide studies, articles, training programs, and workshops, enabling private sector employees to earn training credits as part of their CSR contributions.
Abdullah Al Saleh, Under-Secretary of the Ministry of Economy and Vice Chairman of MAJRA, highlighted the initiative's significance, stating,
“The launch of MAJRA Impact Stream empowers businesses to embrace innovative solutions and contribute meaningfully to society, the environment, and the economy.”
Sarah Shaw, Director of MAJRA, emphasized its role in fostering transparency and collaboration, adding,
“The platform will unify efforts and amplify the impact of CSR and ESG initiatives while creating a collaborative space through the MAJRA Community.”
Built on four principles—Listen, Unify, Magnify, and Certify—MAJRA Impact Stream aims to strengthen CSR frameworks, measure impact, and promote inclusiveness. By providing a unified platform, MAJRA solidifies the UAE’s position as a global leader in CSR and sustainable development.
News Source: Emirates News Agency
