Pearson, a leading education company, has announced the expansion of its generative AI beta study tools into the global editions of its higher education titles. By August 2024, tens of thousands of students across the Middle East, Australia, Asia-Pacific, Canada, and Europe will have access to these tools. Pearson had initiated the integration of generative AI study tools into its content and products in the US last August.
The AI beta study tools will be available in dozens of English-language Pearson eTextbook global editions and Canadian adaptations of US-originated content in science, engineering, mathematics, and business. Pearson's Mastering study platform will also offer AI study tools in several science titles. According to a survey conducted on US students who used Pearson's beta AI study tools in the August – December 2023 semester, 75% of respondents found the tools helpful or very helpful to their studies.
Ebrahim Matthews, SVP of International Higher Education said:
We know that students want to make their studying more efficient and are seeking ways to use trustworthy AI technology to get unstuck when they’re struggling in their coursework. We’ve built our AI study tools to meet this need, drawing from Pearson’s content to provide personalized support when students need it. With the expansion of AI study tools internationally, we can help more students succeed in university and beyond.
Pearson’s Campbell Biology is a market leader globally for students studying biology.
Lisa Urry, co-author of Campbell Biology said,
As generative AI rapidly evolves, students are eagerly using this new technology as another tool to benefit their academic work. I’m very excited that more students and faculty all around the world will now be able to enhance their learning and teaching experiences using Pearson’s AI study tools.
Pearson is committed to the responsible application of AI to improve product innovation and enhance the learning experience. By using AI-powered study tools, Pearson aims to educate, certify, and credential students and the workforce in a more efficient and effective way.
