Entries are now being accepted for the Beautyworld Middle East Awards 2024, which is the most prestigious beauty and fragrance awards in the region! This year marks the fifth edition of the awards, which aims to recognize the dedication, creativity, influence, and impact of industry professionals, products, and brands that have significantly contributed to the Middle East's beauty industry.
The Beautyworld Middle East Awards 2024 is free to enter, and it features 17 diverse categories, offering numerous opportunities for participation. Six new categories have been introduced this year, including Male Grooming Product of the Year, Personal Care Product of the Year, Cosmetic Product of the Year, Skincare Product of the Year, Hair Styling Device Product of the Year, and Hair Product of the Year.
Industry professionals are encouraged to showcase their brands or products in as many categories as they see fit, as long as they meet the required criteria. Submissions should be rich in creativity, distinction, and uniqueness, as they will be evaluated against criteria such as ingenuity, performance, and market impact.
The deadline for submissions is 14 August 2024. Entries will undergo a rigorous evaluation process based on specific criteria, following which the winners will be selected by an independent panel of esteemed judges, including industry experts, influencers, and beauty journalists.
In the end, the awards will culminate in a gala dinner on 29 October 2024 at Conrad Dubai Hotel, where the winners will be announced and celebrated in the presence of an expected 450 guests.
Commenting on the Beautyworld Middle East Awards 2024, Flyn Roberts, the Chief Commercial Officer of Beautyworld Middle East, says:
Each year the Beautyworld Middle East Awards event gets better and better and 2024 is no exception. Last year we had a record 650+ entrants that we short-listed down to 72 deserving finalists, and we expect that number to grow for 2024. The awards recognise and showcase the best brands and products on the Middle East market today. But not only that, the awards night itself creates an exceptional opportunity to get dressed up, step away from the hustle and bustle, and enjoy networking in a completely unique environment.
The awards are a significant part of the annual three-day Beautyworld Middle East event, which is the largest and most influential beauty trade show in the region. The exhibition plays a crucial role in the growth and development of the region’s beauty and personal care industry. Currently valued at $46 billion and projected to reach $60 billion by 2025, the event invites key industry players to network, forge partnerships, and stay updated with the latest innovations in beauty, hair, fragrance, and personal care in an engaging environment.
The 28th edition of the Beautyworld Middle East event is scheduled to take place from October 28th to 30th, 2024, at the Dubai World Trade Centre. With a projected 14 percent growth in the event's size and the addition of 2 new halls in 2024, the show is expected to attract 1,990 exhibitors from over 60 countries.
To enter the Beautyworld Middle East Awards 2024, visit: https://beautyworld-middle-east.ae.messefrankfurt.com/dubai/en/events/awards.html
For more information on the Beautyworld Middle East event, please visit: https://beautyworld-middle-east.ae.messefrankfurt.com/dubai/en.html
