Travel and tourism brands have an important role to play in shaping the evolution of sustainable travel.
YouGov data shows that almost half of all consumers across 43 countries (46%) like it when brands get involved in social issues, while more than two in five consumers worldwide (44%) say they try to buy only from socially and environmentally responsible companies.
An effective sustainability program signals that an organization or destination aspires to more than providing a service or attracting visitors, but that it wishes to actively make a difference and inspire travelers to enjoy travel more responsibly.
Here are the top 10 travel brands in the UAE:
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News Source: YouGov