Empower is earning praise from Dubai’s tourism leaders for playing a key role in advancing sustainability across the hospitality sector, as highlighted during Arabian Travel Market 2025.
The company’s energy-efficient district cooling systems are being recognized as a major contributor to reducing the industry's carbon footprint while supporting global best practices in environmental responsibility.
Ahmad Bin Shafar, CEO of Empower and Chairman of the District Cooling Operators Association, affirmed that the company is aligning its efforts with national strategies like the UAE Tourism Strategy 2031 to promote sustainable growth in tourism. Empower is collaborating with industry stakeholders to help hotels transition to environmentally friendly operations through its cutting-edge, AI-powered cooling technology.
As of the end of 2024, Empower provides district cooling to 22% of Dubai’s 832 hotel and hotel apartment buildings. This includes landmark properties such as Atlantis The Royal, Burj Al Arab, JW Marriott Marquis Dubai, and One&Only One Za’abeel. The company’s presence spans major hospitality zones like Business Bay and Dubai Healthcare City.
Industry participants at the travel market stressed that sustainable infrastructure like district cooling is not only a climate solution but also a business advantage, offering long-term operational benefits. Bin Shafar echoed this, stating that sustainability is now a core priority for businesses aiming for resilience and growth.
Reflecting this trend, Empower revealed that several upcoming hotel and tourism projects are expected to join its network in 2025. The firm continues to receive strong interest from developers looking to integrate its high-efficiency cooling systems into new developments.
This growing momentum underscores the tourism sector’s increasing commitment to sustainability, in line with the Arabian Travel Market’s 2025 theme: “Empowering Global Travel: Shaping the Future of Tourism through Connectivity.”
News Source: Dubai Media Office
