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Interview with Madiha Fatima, Co-founder at BookRobo Accounting and Bookkeeping Services

Interview with Madiha Fatima, Co-founder at BookRobo Accounting and Bookkeeping Services
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BookRobo Outsourced Accounting Services UAE was established to allow SMEs to benefit from cost-effective outsourcing of their accounting and finance requirements, at a fraction of the cost of hiring dedicated in-house staff. Our accountants with 15 years of local experience will make sure that your books are in order, that you get the best tax returns possible and avoid any potential penalties.

What is your business name?

BookRobo Accounting and Bookkeeping Services

What is your business type?

Accounting Services

What is your business type?

Services

How old is your business?

1-5 years.

Who are your customers?

Companies (B2B)

How did you initially come up with the idea or concept for the business?

Experience! The team behind BookRobo has been working in the market for more than 17 years and we saw that there was gap in the services offered and how the services were offered to Startups and SMEs. Most firms were not willing to service very small companies. With others we saw that such small clients were either sidelined and ignored by the companies or the fee offered to them was way beyond affordable. We believe that all companies deserve high quality and affordable services regardless of their size and that's how BookRobo was born. To put it simply, we wanted to provide small business owners the clarity on their numbers so they could make well-informed decisions about their business.

Tell us about some of the major turning points in the history of your business.

Working on our own accounting software and app.

What made you choose Dubai as a location to setup your business?

Dubai is now the hub of startups and what better place than to see the businesses grow and reach global level than Dubai!

Finally, what sets your business apart from the competition?

Highly qualified accountants and local market experience.

What service(s) or product(s) do you offer/manufacture?

Accounting and bookkeeping services.

What are the key strengths of your products/services?

Affordability and simplicity. There is no complicated jargon. Just plain, simple and effective services.

Are there any exclusive products/services that you offer (not offered anywhere else in Dubai)?

We are not your typical (boring) accountants. We are a team of young, enthusiastic accountants and we are awesome!

Can you share some of your products and pricing?

Standard pricing table available on bookrobo.com

We do offer very reduced pricing for low volume startups - starting at AED1200/month as a custom package.

What are the best ways for your customers to contact your company?

Through Email and Phone.

Editor note: You can find more information about BookRobo Accounting and Bookkeeping Services on HiDubai by visiting their claimed business page from here.

Is there anything else you want to convey to your potential customers?

We just want to simplify numbers for your company so you are able to make informed business decisions. We believe if you have a good accounting team, business numbers are not complicated.

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