Dubai Summer Surprises has rolled out a new Lucky Receipt promotion, giving shoppers across the city extra incentive to spend as the retail campaign gears up for the Back to School season.
Running from 3 to 12 August, the initiative rewards customers who spend more than AED 300 at participating electronics retailers. Every qualifying purchase earns an automatic entry into a daily prize draw, with 10 winners chosen each day. Over the ten day run, that adds up to 100 lucky shoppers walking away with prizes.
The promotion forms part of DSS's wider Back to School campaign, which blends live entertainment with themed mall activations across Dubai. The push is designed to offer families value driven shopping experiences ahead of the new academic year.
Participating brands include Bose, Jacky's, Grand Stores, Betterlife, Eros, Sharaf DG, Jumbo, Ecity, lcoffee and Virgin Megastore. Prizes on offer range from Bose speakers and a Samsung A37 phone to a Fujifilm Instax Mini LiPlay+ camera, premium home appliances, tablets, smart watches, a Blaupunkt 55 inch LED TV and a Nespresso coffee machine, among other items.
Dubai Summer Surprises 2026 is backed by Key Sponsor Commercial Bank of Dubai, alongside a roster of strategic partners. These include Al Futtaim Malls, covering Dubai Festival City Mall and Festival Plaza, Al Zarooni Group's Mercato Shopping Mall, AW Rostamani Group, and DHAM properties such as Marsa Al Seef, Bluewaters, Ibn Battuta Mall, Nakheel Mall, Nad Al Sheba Mall and The Outlet Village.
Emirates Airline, ENOC, e&, Majid Al Futtaim malls including Mall of the Emirates, City Centre Mirdif and City Centre Deira, and talabat round out the list of partners supporting the campaign.
With daily draws and a wide spread of participating retailers, the Lucky Receipt promotion adds another layer of appeal to what has become one of Dubai's most anticipated seasonal shopping events.
News Source: Seven Media
