Pure Ice Cream has officially broken ground on its AED80 million manufacturing facility in Dubai Industrial City, marking a major step toward expanding local food production and export capabilities.
The new 160,000-square-foot plant, expected to launch in 2026, will be one of the largest ice cream manufacturing facilities in the UAE. Once operational, it will boost Pure Ice Cream’s annual production capacity to 50 million litres and create 60 new jobs.
The groundbreaking ceremony was attended by Mohammed Shael Al Saadi, CEO of Dubai Corporation for Consumer Protection and Fair Trade, alongside key figures from the industrial and food sectors. The project supports several national initiatives, including Operation 300bn, Make it in the Emirates, and the Dubai Economic Agenda ‘D33’.
Saud Abu Alshawareb, Executive Vice President – Industrial at TECOM Group PJSC, said the project reflects the UAE’s growing status as a global food manufacturing hub and aligns with national efforts to enhance food security.
Part of the Graviss Group, Pure Ice Cream signed a musataha agreement with Dubai Industrial City at the SIAL Paris food and beverage exhibition in October 2024. The facility will export to more than 20 countries and adopt sustainable practices such as solar energy and biodegradable packaging.
“We are looking forward to building the largest ice cream plant in the GCC and exporting products globally from Dubai,”
said Gaurav Ghai, Chairman of Graviss Group.
The plant will be integrated into Dubai Industrial City’s broader ecosystem, which continues to attract investment in local manufacturing and supply chain development.
News Source: Emirates News Agency