Meta to bring back Month of Good campaign this Ramadan

Meta to bring back Month of Good campaign this Ramadan

To honor Ramadan traditions, Meta bringing back its Month of Good campaign this April, with new immersive experiences and features across its technologies.

Throughout the month, Meta will be sharing stories of communities making a positive impact, providing creators with an entry point into immersive technology and offering ways for people to express themselves across its apps.

Meta will be activating Reels through its Meals for Reels campaign with global content creators to participate in raising funds and awareness to help distribute more than 1 million meals across 50 countries and in six different continents, in partnership with the Mohammed Bin Rashid Al Maktoum Global Initiatives, UN world food program and the UNHCR.

Its partners will create a Food Reels during the month of Ramadan and attach a special Meals-For-Reels wallet to help raise funds and donations.

Following the success of Suhoor Talks last year, Meta will bring back its Ramadan Talks this year with four talks in four weeks.

Ramadan Talks will host top global creators through a series of live content on FB and IG moderated by top tiered creators around topics revolving around the Month of Good campaign.

Week 1 will see Chef Shaheen hosting a FB live on Food Content Creation where Chef Shaheen and his creator guests will be addressing how, through food, the world the world can be brought together both physically and digitally.

Week 2 will see a special talk 'The Reels Masters' hosted by Maha Jaafar alongside the top Reels content creators, where they share all about their methods and tips around how to create a successful social media strategy around Reels.

In week 3, Meta will celebrate Earth Day. Hosted By Jack Harries, and taking place on 22nd April during Earth day, the talk will see top environmentalists and climate advocates encouraging the next generation to build a better tomorrow and future and sharing tips on how this can be done.

Meta is joining forces with Community Partnerships and bringing creators and public figures to support three NGOs in Lebanon, Egypt, and Morocco to raise awareness about the various initiatives and encourage people to donate for the various causes.

It is also partnering with leading food and travel blog NoGarlicNoOnions, as well as several Lebanon communities to host a cooking activity in every major city in Lebanon, preparing Lebanon’s famous "Rez 3a Djeij" [Rice and Meat] that can feed up to 4000 families. Some of the communities we will be working with include SAIDA, Tripoli Charity House, Safe Side and Teta w Jeddo.

News Source: Emirates News Agency

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